Formerly Lombard International US & Bermuda, the new Axcelus Financial name and brand was officially adopted in early 2024. This change follows the acquisition of Lombard International’s US & Bermuda business by BroadRiver Asset Management, L.P., completed in 2023, and marks an evolution in our company’s strategic direction and growth ambitions.
As Axcelus Financial, we leverage three decades of experience and trusted leadership in the insurance industry to understand our clients’ unique needs and challenges, and we are committed to meeting them with the highest levels of service.
We have adopted the new Axcelus Financial name and brand to better reflect our strengths and vision for the future, underpinned by our core values and commitment to delivering outstanding service to sophisticated investors. As part of our growth strategy, we plan to enhance our personalized service, deepen collaborative and flexible partnerships, and invest in our team, technology and operations.
“This rebranding marks the beginning of an exciting chapter for us, and we look forward to building on our legacy while exploring new opportunities and delivering unparalleled value and service excellence to our clients and partners.”
– Michael Farrell, CEO at Axcelus Financial
The Axcelus Financial team remains committed to meeting the needs of our policyholders and business partners.
We are challengers of the status quo.
We put client needs and priorities first.
We prioritize long-term value.
We are committed to serving our clients, partners, employees, and communities.
Honesty and integrity drive every interaction.
We are always innovating new insurance-based solutions to deliver better outcomes.
30
years
of thought leadership and pioneering insurance-based solutions.
4th
largest provider
of Variable Universal Life Insurance in the U.S.
source: LIMRA
A-
(Excellent)
rating by AM Best
as of December 14, 2023
A trusted partner for major U.S. and global investment managers, financial institutions, banks, universities, pension funds, and family advisors.
$14B
assets under
administration (AUA)
as of February 29, 2024
A BroadRiver Asset Management Portfolio Company
*board member
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